Interpretation design transforms complex information into engaging public experiences

Pollinators Project: Environmental interpretation

Design of an interactive interpretation panel for a community nature reserve

The Pollinators Project was commissioned for a community nature reserve in Bristol to encourage visitors to discover the diversity of plants, insects and habitats found throughout the site. The challenge was creating an interpretation panel that encouraged visitors of all ages to explore the reserve while discovering its plants, insects and habitats.

At the centre of the design is a seasonal pollinator wheel linking flowers, insects and habitats through a colourful visual system. Supporting elements include a simplified site map, a tree trail and clear identification graphics, allowing visitors of all ages to explore the reserve while learning about local biodiversity.

Installed at the entrance to the reserve, the finished panel balances scientific accuracy with accessible communication, encouraging curiosity and conversation between visitors of different ages. It functions simultaneously as wayfinding, educational resource and public artwork.

Outputs: Environmental interpretation • Information design • Illustration • Wayfinding • Public signage

RCEP secret deal booklet cover
Graphic design RCEP secret deal booklet
Close-up of the seasonal pollinator wheel showing flowers, insects and habitats
Tree trail identification graphics on the Pollinator Project interpretation panel
Illustrated site map on the Pollinator Project interpretation panel
Spring wildlife illustrations from the Pollinator Project interpretation panel
Summer wildlife illustrations from the Pollinator Project interpretation panel
Autumn wildlife illustrations from the Pollinator Project interpretation panel
Winter wildlife illustrations from the Pollinator Project interpretation panel
Close-up of wildlife photographs showing pollinators, plants and habitats on the interpretation panel
Pollinator Project interpretation panel installed at the entrance to a community nature reserve