Identity systems help organisations become instantly recognisable across platforms
Identity systems for independent organisations
Creating distinctive visual identities across digital and print
I developed identity systems for organisations including
Every identity began with research into the organisation’s values, audience and communication goals before exploring multiple visual directions. Through an iterative design process, concepts were refined into clear, memorable identities supported by concise style guidance.
The resulting identities were designed to work consistently across websites, publications, social media, merchandise and communications, giving each organisation a recognisable and adaptable visual presence.
Outputs: Identity systems • Logos • Style guides • Digital assets • Print artwork